Celebrity Sophia Bush an actress best known for her role in the CW series One Tree Hill. Bush has also appeared in movies like Van Wilder and John Tucker Must Die. But we're less interested in her movie roles and more intrigued by her red carpet hairstyles.Here we've put together some of her best hairstyle looks on the red carpet to help you get inspired this prom season. Whether you have a short bob or curly long locks there is something for you. Take a look at Sophia's best red carpet looks to help you decide on a hairstyle this prom.
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Thursday, August 26, 2010
Modern Celebrity Sophia Bush Popular Prom Hairstyles 2010
Celebrity Sophia Bush an actress best known for her role in the CW series One Tree Hill. Bush has also appeared in movies like Van Wilder and John Tucker Must Die. But we're less interested in her movie roles and more intrigued by her red carpet hairstyles.Here we've put together some of her best hairstyle looks on the red carpet to help you get inspired this prom season. Whether you have a short bob or curly long locks there is something for you. Take a look at Sophia's best red carpet looks to help you decide on a hairstyle this prom.
Tuesday, August 24, 2010
Shannyn Sossamon Short Celebrity Haircuts 2010 2011
Take a look at these hot Hairstyles of Shannyn Sossamon. Very edgy razor haircuts and dramatic changes in hairstyles, is the way Shannyn Sossamon styles her mane. Shannyn has the perfect face for these short cuts and organized messy hair. She is very beautiful and that soft face balances the ruffiness of her hairstyles. I like the way she changes up the rocker look and hits us with pure beauty with long hair and big soft curls. With her face any hairstyle will work.
Tuesday, August 17, 2010
Modern New Beauty Hairstyles Trend 2010 2011
If you have a contest soon and want to win first research your facial shape, and find a style and color that will naturally look good with your facial features, eye color, and skin tone.Straight hair can be cut and styled to easily create small waves at least. All of that being said, look at the five highest ranking Miss America contestants in 2010. Kristen Dalton of North Carolina ultimately won, but Carrie Prejean of , Alicia-Monique Blanco from Arizona, Laura Chukanov from Utah, and Maria Montgomery from Kentucky all had the same hairstyle – long, down, and wavy! You do the math.
Sunday, August 15, 2010
Modern Celebrity Hairdos 2010 for Short & Medium Hair 2010
Every girl want for special occasions a modern celebrity hairdos such as hairstyles, haircuts and hair colors. The celebrities are very conscious and follow modern lifestyle; they are the trendsetters of new hairdos and haircuts that we call them as the modern celebrity hairdos.The latest celebrity modern hairdos are short medium hairstyles that increase the attractiveness and shortness of face. Short hairstyles can look great on almost every face. But one of the most popular modern celebrity hairdos for 2010 is medium wavy short hairstyle for summer 2010, which is suitable for every occasion.
Thursday, August 12, 2010
Modern Kylie Minogue beautiful glamors hairstyles 2010 2011
At ceremony for Glamor magazine there is the most shinny singer Kylie Minogue, who received the award for best contractor and a reward for the woman of the year. Kylie Minogue an Australian pop singer, songwriter famous for her gorgeous hairstyles.Kylie Minogue who has recently celebrated 41 years at the annual event in London came dressed in a little black dress, and on the top have a feathered cloak. Minogue has gained credibility by her association with people such as Jean Paul Gaultier, photographer Stephane Sednaoui, and others fashion designers.Here are some fashion designers, Jean Paul Gaultier, Kanye West, Kylie Minogue official calendar, Kylie Minogue pictures 2010, Kylie Minogue beautiful hairstyles:
Wednesday, August 11, 2010
Modern Shaggy Hairstyles from Meg Ryan
These shaggy hairstyles may be messy but still they don’t fall short of style. This short haircut with wash and wear ease wears the just out of bed look which remains tangled and carefree. With a shaggy look you have the time to relax instead of spending hours on maintaining a hairstyle with the advantage of showing off your bold and funky attitude. You can have different types of shaggy hair like short, long or medium shags. The short shaggy style gives your face a frame while the rear part of the hair gives them the volume.As more of the people want carefree and easy going looks they are going for shaggy hairstyles. When we talk about the shaggy looks we refer to the messy hair.
Tuesday, August 10, 2010
Modern Best Short Hair Style For Men 2010
The Best Short Hair Style For Men 2010.There are some main points why this trend hairstyle becomes the icon trendy hairstyle for men. First, shorter haircut is simple. We can see that shorter hair will never get people in trouble. People with short hairstyle will never bother about their hairstyle indeed.We have seen that not only those three famous names, but also people around us have a short haircut. Therefore, we can conclude that men's short hair style has become popular these days. So, what is so special about that short hair style? Why this trend hairstyle becomes an icon?
Monday, August 9, 2010
Latest Modern Sexy Medium Hairstyles for 2011
There are no perfect hairstyle out there there are just some great or almost prefect hairstyles for one omen in particularity that suits her face shape, style, skin tone and more.The length of your hair, it’s consistency as well as weight, how old you are as well as lifestyle requirements all play a role within what’s eventually the very best.Curly medium hairstyle 2011 often supply a good undeniable style particularly when they’re nicely described along with a perfect searching framework is established by using curl enhancing items. Whenever followed by the straight side swept bangs curly hair style.You can put on medium as well as straight hairstyles just like short and straight styles, just you will have a little more manage.2011 Medium hairstyles offer comfortable hair length that isn’t as well medium and never too short. These hairstyles vary between long hairstyles and short hairstyles. A few of the choicest long hairstyles and short hairstyles could be conceived with medium hair. The bob is a good sample of the medium haircut that may go shorter or longer for many different hair styles.
Sunday, August 8, 2010
Chantelle Bras
Chantelle Bodice Selections
A Chantelle bodice bra is a basic for avant-garde dressing, not aloof for t-shirts, but for a bland seamless attending beneath any absolute top or sweater. The styles declared beneath appear in a abounding alternative of sizes:
Graphie T-Shirt Bra - with an adorable book on amplitude jacquard tulle, it is agilely lined, bland and contoured.
Africa T-Shirt Bra - featuring cobweb insets with an Africa-inspired design, this agleam bra is smooth, cautiously contoured and underwire supported.
Body-Sculpt T-Shirt Bra - a accepted alternative with agilely padded, seamless microfiber cups.
Senso T-Shirt Bra - is a seamless, molded advantage that gives a actual bland aftereffect beneath clothing.
Chantelle Minimizer Bras
A minimizer cautiously de-emphasizes a fuller apprehension line, provides abounding support, while acceptable accustomed curves. For example, the Hedona Seamless Molded Underwire is one of the accepted abounding amount bras-it minimizes while accouterment abounding abutment with unpadded molded cups.
Another advantage is the Volupte Seamless Chantelle Minimizer Bra which offers a abridgement of about one inch. This appearance appearance seamless, active cups, and is busy with adornment in the center. For comfort, the straps are absorptive and advised to break on the shoulders.
Push-up, Strapless, and Lacey Selections
This abrupt analysis cannot possibly awning all of the Chantelle bra collections. Shoppers generally attending for a specialty account such as a strapless bra, push-up bra, or a alternative with amorous applique detailing. Some of these styles are alien below:
* A admirable accustomed bra, the Amazone Underwire has abounding cups; the basal bisected is blurred and the high bisected is apparent lace. Other lacey touches actualize a feminine, adult effect. Abounding abutment is provided with wire and ancillary slings, authoritative this appearance acceptable for a abounding ambit of sizes up to 40G.
* For a archetypal lacey look, and a ablaze feel, accede the Fete Underwire Bra 1960, featuring actual agilely lined applique cups, adjustable aback cease and adjustable accept straps-available in a advanced ambit of sizes.
* The Legende Underwire is addition applique alms with demi cups topped with applique inserts, and lacey accept straps.
* The Hedona Seamless Strapless is an archetype of a Chantelle strapless bra. It is wireless, appearance silicone beading and ribbon, and comes in a abounding ambit of sizes. This is additionally a convertible style, advancing with alternative straps.
* The Ultra Invisible Push-up Bra attributes its "invisibility" to the low, seamless, active microfiber cups; and gives an added lift with push-up pads-especially acceptable for low-cut attire.
maryam faresPush Up Bras: Facts and Figures
Push up bras appear in altered designs. Some are half- cupped. They about awning bisected of the breast giving them a bare-minimum covered look. Best for assuming off a coast and absolute neckline, these advance up bras accord best abutment with best exposure.
The abounding advantage bra covers the breasts completely. You can accept from advance up bras with or after beneath wire. Advance up bras can be categorized as demi cup bras, abounding advantage bras and bedlam bras.
Demi cup bras are bisected cup bras that awning bisected the breasts, giving a bare-minimum look. These bras accept advanced set cups and are best for coast break or dresses with absolute necklines.
Padded bras accept added in them and accord the breasts a fuller look. They can additionally be beat to enhance baby breasts.
The Best Bras for Your Favorite Styles
What Do I Abrasion Beneath This!
Tees, Lightweight Knits & Body Hugging Tops:
Smooth seamless bras, additionally referred to as 't-shirt bras' attending best beneath these styles. Lacy bras, bow details, and ruffles will actualize an asperous apparent beyond your bust.
Spaghetti Straps & Strapless:
Bulky bra straps attending broken-down with attenuate straps & strapless styles. A acceptable strapless bra in nude or atramentous is a lingerie essential. This bra allows you to abrasion adult styles after sacrificing support.
Deep V Necklines:
To cull of these styles, you will appetite to baddest a bra area the cups are abutting by a thinner bandage abreast the basal of the bra. These bras are frequently referred to as 'plunge' or 'cut away' bras.
Low-Back and Backless styles:
Backless bras are the absolute band-aid for these styles. The admiring straps bend about the armhole, eliminating the annoying bandage displayed beyond your back. Stick on cups and adhering bras are added abundant alternatives.
T-backs and Tanks:
Racer-back bras attending best beneath these adventurous styles. The appearance of the bra mimics that of the appearance actuality worn.
Halter Tops & Asymmetric Styles:
Convertible bras tend to be the best band-aid for these styles. Straps can be calmly be adapted for check necks and one-shoulder styles.
Lingerie invisibly shapes our body-line beneath the clothes we wear. Selecting the actual bra appearance ensures you get the attending you want, with the abutment you need. This abandoned can accomplish the aberration amid attractive basal or breathless.
New York Fashion
These tents are the places area the acclaimed designers get a adventitious to appearance off to the apple their latest creations. They are the ones who alone align and adorn the covering depending on their own claimed preference.
The accepted guests to the New York Appearance Anniversary are journalists, celebrities, socialites and appearance purchasers. This accident is absolute and alone those who are arrive can enter, that's why the columnist who appetite to go in charge to get some affectionate of accreditation afore the absolute event.
If you are apprehensive whether there is a dress cipher for this event, again I acquaint you that you can abrasion whatever you want, because best individuals use the "anything goes" rule.
Not alone will you get to see all the latest designs and fashionable clothes and the adult models, but you will actually accept the greatest time and fun of your life. You ability anticipate that it is actual difficult to defended an allurement to the New York Appearance Week, able-bodied you can consistently aloof get a archetype of the latest appearance magazines and apprehend about all the contest inside.
hot lingerie model
Boy Shorts
Boy shorts are the latest in hot lingerie. Boy shorts are styled similar to boys’ underwear and have snug fits that enhance your shape and make you look sexier. Boy shorts come in all varieties, and can cover your back completely or leave major portions of it uncovered. Boy shorts come in cotton, polyester, silk, satin, and micro-fiber. As for styles, you can choose from laced, decorative or scalloped edging. You can also get double layer laced boy shorts that have a second layer inside.
Baby Dolls
Baby dolls are like negligees with a formed cup near the breasts and an attached loose fitting skirt that falls somewhere in the region between the belly button and the hips. The baby doll design is generally see-through. There are several enticing variations that provide excitement. They come in a variety of materials and have additional attractions like matching G-strings. You can also get them with peek-a-boo cups that partially expose the breasts or nipples, and tie closures in which the garment opens or closes with a bow tie. Look around and you’re sure to find some real sexy designs.
Chemises
A chemise is a short under dress or slip and is usually made of see-through material. Chemises also come with matching G-strings. Chemises come with stretch mesh or stretch lace with a lot of tantalizing designs and teasing variations. Polka dots are one of the many attractive design features. Add-ons could include fringes (yum decorative thin strips hanging from the hem line may be made of beads or other equally appealing options), open busts/tips, in which little or no coverage is provided fro the busts.
Crotchless Panties
There are panties and panties, and there are several that can make your mouth water. Crotchless panties are panties that have a convenient slit in the fabric covering the crotch area. These panties come to you in a variety of fabrics and with enticing variations. Fishnet is a coarse open mesh fabric that adds to your sex appeal. You can imagine what the fishnet crotchless panties can do to you. You can also get embroidered crotchless panties. Satin crotchless panties are the slippery ones, so better be careful!
G-Strings
The mention of G-strings is enough to arouse many a man. They are those triangular patches of fabric that are connected around the waist and leave the buttocks completely exposed. You can get a fairly wide variety here. You can opt for lace and pearls, velvet or even leather G-strings.
Thongs
Thongs are the evergreen item in lingerie and may perhaps never go out. While a lot of new styles are giving it a run for the money, thongs have so far asserted themselves and ensured their superiority.
Bustier
Bustiers are those cute things that extend below the breasts to provide additional support and control. They add to the sex appeal also. You get bustiers n all flavors and feels. There are the stretch and laced fishnet varieties. You also have a number of innovative designs and add-on features.
Corsets
These are the snug fitting garments that cinch the waist and lift the breasts. They can usually be adjusted for comfort using the lacing provided in the back. You can get them in a variety of materials like Jacquards, brocades, satin and leather. Varieties can include laced and tapestry.
Bras
Bras are, of course, the most widely used among lingerie, and have become an essential part of a woman’s underwear. There are so many different bras out there, and some of them do stand out. A right choice of your bras can certainly add to your comfort and sex appeal.
indian fashion industry
Colourful fashion trends of India
With the end of the 20th century came the end of all hype which has created a more practical and pragmatic environment and has given a more stable picture of the fashion business.
In the 50s, 60s and 70s, the Indian fashion scenario wasn't exactly colorless. It was exciting, stylish and very graceful. There were no designers, models, star or fashion design labels that the country could show off. The value of a garment was judged by its style and fabric and not by who made it.
It was regarded as ever so chic and fashionable to approach any unfamiliar tailor, who could make a garment for a few rupees, providing the perfect fit, finish and style. The high society lady, who wore it, was proud for getting a good bargain and for giving her name to the end result.
In 60s, tight 'kurtas', 'churidars' and high coiffures were a trend among ladies. It was an era full of naughtiness and celebration in arts and music and cinema, manifested by liberation from restriction and acceptance of new types of materials such as plastic film and coated polyester fabric.
The 70s witnessed an increase in the export of traditional materials outside the country as well as within. Hence, international fashion arrived in India much before the MTV culture with the bold colors, flower prints and bell-bottoms. Synthetics turned trendy and the disco culture affected the fashion scenario.
It was in the early 80s when the first fashion store 'Ravissant' opened in Mumbai. At that time garments were retailed for a four-figure price tag. The '80s was the era of self consciousness and American designers like Calvin Klein became popular. In India too, silhouettes became more masculine and the 'salwar kameez' was designed with shoulder pads.
With the evolution of designer stores in Mumbai, the elegant fashion design culture was a trend among Indians along with their heavy price tags. No doubt that a garment with a heavy price tag was at the bottom stage of fashion. But clients immediately transformed into the high fashion fold where they were convinced that that the word 'elegant fashion design culture' means, it had to have a higher price tag.
Garments were sold at unbelievable prices only because the designers had decided to get themselves noticed by making showy outfits and getting associated with the right shows, celebrities and events.
Later, fashion shows shifted to competitive events each attempting to out-do the other in theme, guest list and media coverage. For any newcomer, the fashion business was the number one professional art that time.
In the 90's, the last decade of the millennium, a move towards the drastic pairing down returned with ethnic wears (Today, ethnic wear market in India is accounted to Rs. 9000 crore). This led to the decline and the recession, the push to sell at any cost and keep staying in the limelight. With heavy cut throat competition and sound awareness of the client, the inevitable occurred. The price tags, which had once reached at a peak, began their downside journey.
At those times the downturn was not only being experienced in the price tags of the garments, but also in the business of fashion shows. More models, choreographers, make-up men, hairstylists and designers streamed down into their business.
The fun and party time in the Indian fashion scenario had not ended with this, but continued. It was a point, where it reached at a certain steady level and from there, in the beginning of the 21st centaury, with new designers and models and some sensible designing; the fashion hype accelerated its speed.
Indian fashion industry spreads its wings globally
For the global fashion industry, India is a very big exporter of fabrics and accessories. All over the world, Indian ethnic designs and materials are considered as a significant facet for the fashion houses and garment manufacturers. In fabrics, while sourcing for fashion wear, India also plays a vital role as one of the biggest players in the international fashion arena.
India's strengths not only depend on its tradition, but also on its raw materials. World over, India is the third largest producer of cotton, the second largest producer of silk and the fifth largest producer of man-made fibres.
In the international market, the Indian garment and fabric industries have many fundamental aspects that are compliant, in terms of cost effectiveness to produce, raw material, quick adjustment for selling, and a wide ranges of preference in the designs in the garments like with sequin, beadwork, aari or chikkon embroidery etc, as well as cheaper skilled work force. India provides these fashion garments to the international fashion houses at competitive prices with shorter lead time and an effective monopoly in designs which covers elaborated hand embroidery - accepted world over.
India has always been considered as a default source in the embroidered garment segment, but the changes of rupee against dollar has further decreased the prices, thereby attracting buyers. So the international fashion houses walk away with customized stuff, and in the end crafted works are sold at very cheap rates.
As far as the market of fabrics is concerned, the ranges available in India can attract as well as confuse the buyer. A basic judgmental expectation in the choosing of fabrics is the present trend in the international market. Much of the production tasks take place in parts of the small town of Chapa in the Eastern state of Bihar, a name one would have never even heard of. Here fabric making is a family industry, the ranges and quality of raw silks churned out here belie the crude production methods and equipment used- tussars, matka silks, phaswas, you name it and they can design it. Surat in Gujarat, is the supplier of an amazing set of jacquards, moss crepes and georgette sheers - all fabrics utilized to make dazzling silhouettes demanded world over. Another Indian fabric design that has been specially designed for the fashion history is the "Madras check" originally utilized for the universal "Lungi" a simple lower body wrap worn in Southern India, this product has now traversed its way on to bandannas, blouses, home furnishings and almost any thing one can think of.
Recently many designers have started using traditional Indian fabrics, designs and cuts to enhance their fashion collections. Ethnic Indian designs with batik cravat, tie-and-dye or vegetable block print is 'in' not just in India but all across the world.
In India, folk embroidery is always associated with women. It is a way of their self expression, and they make designs that depict their native culture, their religion and their desires. Women embroider clothes for their personal use, and the people linked with the pastoral profession prepare embroidered animal decorations, decorative covers for horns and foreheads and the Rabaris of Kutch in Gujarat do some of the finest embroidery. Embroidered pieces are made during the festivals and marriages, which are appliqué work called 'Dharaniya'. One of the significant styles of Saurashtra is 'Heer' embroidery, which has bold geometric designs, woven on silks. The Mutwa women of the Banni area of Kutch have a fascinating embroidery where they make fine embroidery works with designed motifs and mirrors in the size of pinheads, the Gracia jats use geometric designs on the yoke of long dresses. Moreover, the finest of quilts with appliqué work are also made in Kutch.
Garments embellishment with bead work is another area where it in demand in the international market. Beads are used to prepare garlands and other accessory items like belts and bags and these patterns now available for haute couture evening wear too.
According to a survey, in recent times Indian women have given up their traditional sari for western wears like t-shirts and shorts, as they feel more comfortable in skirts and trousers instead of saris and salwar kameez. It's been noted that women spend just $165 million on trousers and skirts against 1.74 billion dollars spent by men on trousers. With more women coming out to work, the (combined) branded trouser and skirts market has been increasing at a whopping 27 per cent in sales terms. Women feel that Western clothing is more suitable, particularly when working or using public transportation. Many corporate offices are also in favor of their employees wearing Western wear.
In India, Western inspiration is increasing due to the influence of TV and films. Besides, shopping malls selling branded clothes have also mushroomed in India and are fascinating the youngsters. Recently, designer wear is being promoted through store chains such as Shopper's Stop, Pantaloons, Westside, etc. Companies such as Raymond and TCNS have also set up their exclusive stores for designer wear such as Be: and W.
The market of India fashion industry
Recently, a report stated that the Indian fashion industry can increase from its net worth of Rs 200 crore to Rs 1,000 crore in the next five to ten years. Currently, the worldwide designer wear market is amounted at $35 billion, with a 9 per cent growth rate, with the Indian fashion industry creating hardly 0.1 per cent of the international industry's net worth.
According to approximations, the total apparel market in India is calculated to be about Rs 20,000 crore. The branded apparel market's size is nearly one fourth of this or Rs 5,000 crore. Designer wear, in turn, covers nearly about 0.2 per cent of the branded apparel market.
At present, the largest sales turnover within the designer wear segment is about Rs25 crore, with other well-known names having less turnovers of Rs10-15 crore. In view of the prospects of the Indian fashion industry for growth, the figures are not very hopeful.
The figure of fashion industry
• The organized market for designer apparel is about Rs 250 crore
• Designer wear calculates to less than 1 per cent of the apparel market
• The global market for designer wear is 5 per cent of total apparel market
• The global market for designer wear industry is largely dependent on the small-scale sector
• Consumers for designer wear have a yearly household income of Rs 10 lakh-plus. There are 3 lakh such households developing at 40-45 per cent
• Designer wear industry is projected to increase to Rs 1,000 crore by 2015.
• More than 81 per cent of the population below 45 years of the age is fashion conscious.
Many fashion designers and management experts foresee an average growth of about 10-12 per cent for the Indian fashion industry in the coming years. Though, the growth rate could be more than 15 per cent, if infrastructural and other logistical bottlenecks and drawbacks are over come.
India needs more effort to overcome
However, despite the benefits available in India there are also some disadvantages. India is not a remarkable player in the global market with reference to brands because of its inability to add value to products. This is observed by the fact that nearly 50 per cent of its exports are apparel and made-ups where value addition is essential. Likewise, 75 per cent of domestic apparel market is commoditized and unbranded and very few Indian brands do survive in the foreign markets. Evidently, the Indian market has not made a strong stand and hence it is difficult to make Indian brands that can compete with global brands in India.
Another reason for the fashion industry's inadequate growth is the limited experience of the designers and the platform they are offered. The insignificance stalks from the reality that most of the young talent is hired by the bigger names to work in their studios, thus imprinting their work with the label of the big designers.
Though performing individual presentation is not an alternative choice for most of the young talent, because of the limitation of finance, a beginner designer's name fails to come to the forefront.
Another thing, with regards to the ramp, is what the designers offer is barely appropriate to be worn ordinarily. You'll see there's dissimilarity between what is there on the ramp and what the Page Three crowd wears. Some believe at present the fashion is in, but the tendency hasn't changed much as it is the old ones coming back. We have had short kurtas, long kurtas, flowing skirts, etc. coming back into fashion with only a new variety of designs.
Many management consultants and professionals believe that the Indian fashion industry will be boosted if the new comers are paid proper attention. What they require is more support so that their work gets due recognition. According to the consultants and professionals there should be a panel of people who choose designers for showcasing according to their work and not their name or who they've worked for earlier, and hence selection would be purely based on quality. Besides this, the panel of judges should comprise of people from the fashion schools rather than designers.
It has been observed that the media-hype around the big designers and blatant commercialism has hindered business in the Indian fashion industry. No clear cut picture is provided about the feasibility of the products. Basically it is only the famous names that are being talked of. What they offer is not quite daily-wear. The entire focal point of the industry is on commercialism. The discussion is only regarding how much is sold and for what price and nothing about the designs or styles.
Efforts to develop global fashion brands
It needs innovative designers, a seamless supply chain, control over retail and distribution and concentration of quality while dealing with some image. While a few have accomplished something in the west covering Tommy Hilfiger, Gucci, Zara, Armani, Versace, Ralph Lauren, etc, India has not been capable to track on.
A serious reason for India not being successful has been its isolation in the fashion system. Each stakeholder including designers, exporters, textile players and retail chains need to come together along with the government to make sure that the position of Indian fashion is strong in the coming years.
There are various agencies and industry associations that can support in brand-building practice. Many of these agencies require attractive resources and making a global image of Indian fashion rather than independently trying to promote particular brands or textile segments.
Efforts to create strong global image
Large textiles players require more and more to target on the market facing activities while developing an association with small medium enterprise (SME) clusters. Such kind of networks would be a benefit to that which can focus on demand making and branding as well as for clusters that can focus on quality production.
Efforts to create value networks
After the entry of large retail chains like Wal-Mart, Gap etc in India, Small scale manufacturers in India will find it very difficult to satisfy the demands of these international buyers if they continue to promote their products individually. Therefore, it is very important that value networks are created between large textile and apparel companies in India and small scale manufacturers, so that the marketing muscle of the leading players can be utilized for receiving large orders while the bigger players then assign the orders to the small-medium enterprises according to their past record of quality and service. For this to be put into practice, it will be vital to well-organize the information on small-medium enterprise clusters in a perfect manner so that supplier selection decisions are made according to the information in the long run, only the more efficient small-medium enterprise players survive and develop.
Efforts to concentrate on designers and designs
Designers have a fundamental role to play in the future of Indian fashion scenario. There should hence be an effective process for preparing these designers. This can be done by sponsoring exchange programs with international schools, increasing participations in the fashion capitals of the world, motivating and offering business incubation to new designers and rewarding efforts through proper design awards.
Even in India, well-known designers are incapable to tap finances from well-organized resources, since a vital part of their assets are brands and design talent which are not measured in terms of money and hence it becomes difficult to judge the value. This has severely inhibited their development and capability to raise retail existence across the country and abroad. Likewise, there is no systematic approach of existence in the fashion capitals of the world like Paris, Milan and New York. Due to this, designers have to depend on their personal contacts and relationships for organizing fashion shows and making retail alliances. The French government as well as the British government helps designers of their particular countries appreciably in these areas as they understand that value creation through design is the only way to carry on in the competitive landscape of the global fashion industry. The Indian government and related agencies should also accept this aspect of textile, apparel and fashion industry sincerely if they need to see India on the global fashion map.
Work in collaboration: designers-corporate efforts
Designers and many organizations can work globally through various models and with many working relationships. The Indian fashion industry has many views but only one such model, wherein a designer creates a retail venture with his/her own brand through organized retail chains. There are many other models according to brand ownership and division of operational activities.
Globally, many models of collaboration between designers and corporates are available. For example Ralph Lauren has made an agreement with Jones Apparel for producing and retailing various Polo brands. Likewise, Armani had an agreement with Zegna for production, even while it was competing with them in the marketplace. There are many cases of designer brands being co-owned by the designers and corporates, Gucci-Alexander McQueen and Gucci-Stella McCartney being some of them.
In the end, many designer businesses have been obtained by corporates where designers play a major role in the design elements of the business, but the brand and the organization is owned completely by the corporate.
The current possession of Calvin Klein by Philips Van Heusen and earlier holdings of Hugo Boss and Valentino by Marzotto are some related examples in this segment. These examples strongly point out that not only designers find such relationships important for development, but also corporates find these attractive for rising their profitability and growth. Likewise deals in India could go a long way in developing the brand values of corporates and designers.
Developing clusters
Making common infrastructure for functioning such as design and sampling, affluent treatment, product testing, etc can help in increasing the capability of the clusters since noteworthy investments could be made by the cluster itself rather than any single player.
Well-managed databases can help in decreasing search costs and through data mining, rating of players can be done so as to make the procurement process easier for buyers. Cooperative marketing programs at different clusters can also support players to grow up in the value chain by mixing their strengths within the cluster.
Cluster based battle in the fashion industry is characterized by the Italian industry. The National Chamber for Italian Fashion for example, supports the development of the fashion clusters at Milan and Florence in a well organized manner. Indian industry can learn a lot from Italy because India has a similar cluster based scattered production base, but has been incapable to link it with design and branding capability.
If the above activities are successfully considered, India could have an extraordinary development in the fashion industry, which could increase from a negligible size to Rs 8,000 crore in the coming decade.
Conclusion
In the 50s, 60s and 70s, the Indian fashion scenario was colorful and stylish, in the end of 20th century it was quite subdued and with the beginning of the 21st century it has geared up and is still experiencing the growth with many spectrums of colours. Though this industry is growing at a very good pace, besides achieving a negligible share in the global market, still it needs to make severe efforts to stand amongst international fashion market in various aspects.
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maryam faresRunway Fashion Recreated on a Budget in Minutes
I do. My name is Stella, and I have been working/living in the land of high end fashion for almost a decade. I started on the sales floor in couture where I could see the latest collections roll in each season. That is where I learned why Giorgio Armani has the reputation he does, how Missoni keeps the signature zig-zag pattern relevant, and why Dolce & Gabbana are known for the corseted look.
I could never afford the runway pieces that I pined over, nor did I have the patience to shop the markdown racks. Still, I wanted to figure out how to recreate these runway looks on a budget, and without having to go to battle in a store. It boiled down to three things: price, convenience, and personal style. When it comes to personal style, what I am referring to here is knowing your measurements when shopping on-line, but more importantly, know what makes you feel good when you put it on and building on that.
Overall, it is a process that ideally keeps one in a constant state of "style evolution." I know, it sounds intense, especially with the topic being that of fashion, but the bottom line is that it is about self expression and, most of all, having fun with it.
Hot Modern American American Hairstyles from Eve 2010
Eve is always pushing the envelope with her hairstyles and her blonde highlights bring out her carmel complexion flawlessly. Eve always wear some serious fierce haircuts that are different from anyone else on the seen. Although Rihanna is coming up with some hot hairstyles herself but Eve’s hairstyles remain quite unique.Checkout below some nice pics with Eve hairstyle 2010, Hot African American Hairstyles, Hot Hairstyles from Eve, women's hair trends: